Blog - london business address

How To Attract Big Talent To Your Business

02 May 2016

Talented employees are difficult to find, especially when you’re a small business competiting with big name brands and businesses with huge budgets. It is essential that your business gets the right talent in order to advance, but how can you attract world-class employees to your small business?

Search for talent using untraditional methods

You don’t need to hire a recruiter to find the best talent for your business. Posting on job sites also often yields poor results, as these sites are overpopulated by big businesses. So where should you be looking for your next star employee?

One of the best untapped sources may be right under your nose. Your current employees may know other people working in the same industry and could have some excellent suggestions. You can incentivise this by offering bonuses for successful referals by your employees.

Another excellent way to bypass other companies also hunting down talent is to promote open job positions on social media. Facebook ads can be highly targetted to a very narrow audience. This makes it far more likely that your ideal candidate will see your ad – and without your business needing to spend megabucks!


Small business, big perks!

When promoting your business, be sure to focus on the benefits of being a part of a smaller company. Small businesses offer more flexibility and greater employee visibility in the company. There are far more opportunities for employees to be leaders and contribute directly to the success of the company, as opposed to being confined to a department in a faceless corporation.

Promote within your business

Before going public with any position, look within your company first. The chances are that a few of your employees will jump at the opportunity to move up in the company. Internal promotion boosts moral and also means you don’t have to train a brand new employee to fit in with your brand values. Filling the more junior position that the employee has been promoted from will be far easier.

Tap the local market

Looking locally for your new talent is an excellent idea. The daily commute is often what employees hate most about their jobs and by offering local employment that cuts the commute, you may be surprised by the calibre of talent you can attract.

When looking for local talent, it’s a great idea to make your business as visible as possible. Participate in local business events by attending, sponsoring and spearking, and join the local chamber of commerce. Make sure that you’re enthusiastic when meeting other local business people and let everyone know that you’re looking for new talent.

Is your business looking its best?

If you’re on the hunt for the perfect employee, it’s a great idea to make sure your business looks as professional as possible.We recommend our London business address service that will add prestige to your company. A London business address looks excellent on business cards and will help your business make the right first impression with potential talent. Our business address service works especially well for businesses who don’t rent business premises, as it gives a professional appearance. To find out more about our online business address service and other business services, visit our website. Alternatively, give us a call for a friendly chat on 0208 232 5479.

Four Amazing Autumn Marketing Tips For A Successful Season

20 October 2015

Autumn is a great time of year for your business to try out some new marketing techniques. Experimenting with new ideas during this season is a good way to discover what works well for your business before the Christmas rush arrives. Here are four of our favourite autumn marketing tips to help your business have a successful season:

  1. Offer seasonal deals

If you can think of a way to do it for your business, offer seasonal deals to entice customers. Even if the products or services you sell don’t appear to lend themselves to autumn marketing, a little thinking outside the box will get you a long way! For example, why not create a package and give it a name like ‘the autumn amazer deal’? Be creative!


  1. Tailor your social media to autumn visitors

Social media is where your customers will be looking to see if your business is current and active. By changing your colour scheme and profile picture and coming up with autumn themed posts, you’ll show customers your business is fresh and on the ball. Don’t forget to be a friendly business and invite your customers in out of the cold! Why not create a post letting customers know they’ll get a free hot drink if they pay a visit to your business?

  1. Give your business a rebrand

Autumn is also a great time to take a step back from your business and consider which areas could be improved upon. Is your logo, business name, or even your business location letting you down? Be brave and make some changes!

A change of business address could be a good place to begin. Why not change your business address to a prestigious London business address, which you can use as your mailing address and on your business stationary? It’s a great way to improve your business’s professional image. To find out more about our business address service, click here!

  1. Run some competitions

When the weather turns chilly, more people stay indoors, which means they’re more likely to be on the computer. This is a great time to launch an online competition that you can promote on your website and social media channels. Running a competition is brilliant for business exposure and you can use it as an excuse to be featured in the local media.

Competitions can also be used by your business to find out what customers think about you, and what they’d like to see from your business. Quiz customers about their favourite product from your business, or ask them what they wish you sold. Every answer will be an entry into the prize draw to win your prize. This is a painless way to conduct surveys that can really help inspire your future business!

Trying something new in your business?

At eformations, we’re here to help your business succeed. Whether you’re starting a new business and would like to form a company without the hassle, or are thinking of rebranding with our business address service, we offer multiple services to suit your business. Find out what we can do for your business today by visiting our website: Alternatively, why not give us a call for a friendly chat on 020 8232 5479.

3 Business Pitching Sins And How To Avoid Them

24 June 2015

Gaining funding for a start-up, especially if you’re new to business, can be a very challenging task. There are many pitfalls that should be avoided when pitching potential investors. With this in mind, we’ve collected together 3 business pitching sins, made by many new business founders, and how you can avoid them.

Don’t forget to let us know what you thought of this business help article over on Facebook or Twitter!

  1. Being unprepared

Before you approach potential investors, being completely prepared should be number one on your to do list. Do your market research and have realistic financial forecasts and answers to questions such as: ‘how much will it cost to get a customer?’, ‘When will you turn a profit?’ and ‘what are your main competitors currently doing?’

Another great way to make an excellent first impression is to have already formed your company. This can show a level of commitment that will demonstrate to investors you are serious about your business. If you’re daunted by the prospect of forming a company, have a look at our online company formation service packages:

Get a good business address. When initially communicating with potential investors, having a London business address on communications can really help your future business look great. If this is something you believe may help your company, you can find more info on business address services here:


  1. Asking for more than you need

When starting a business, you may think that asking for more money than you need is better than having to struggle. However, having too much can cause the business to spend money on less essential areas and have a complacent approach. It’s better to start lean as it will keep you focused and you’ll also be able to raise the cash quicker.

It is also important to have a reasonable prediction of how much money you genuinely need to start the business. Work out all of the costs you can and make educated predictions for others. By outlining these costs in your pitch, you’ll also demonstrate to your investors that you’ve thought about it all.

  1. Making hard to keep promises

One of the biggest things that will put off investors is hearing phrases like ‘we are planning to’ and ‘we will do’. Pitching on a promise is a bad idea. More experienced entrepreneurs will simply state facts with a few personal interjections that support their case for investment. Don’t ask investors to bet on your future before you’ve taken any risk yourself.

Need help starting your business?

At eformations, we’re here to help your business get off to a great start. From a fantastic easy to use online company formation service, to a brilliant business address service and much more, we’re here to help you succeed. If you’d like to find out more about us, please visit our website: alternatively, we’re always happy to have a friendly chat with you to answer any questions you may have. Just give us a call on 020 8232 5479.